msdm a nomadic house-studio-gallery for photographic art and curatorial research, an expanded practice of the artist's book, photobook publishing and peer-to-peer collaboration created by contemporary artist paula roush

TITLE WORK: Photobook Is  
Did You Mean Photo Book Is  
AUTHOR: paula roush

MEDIUM: photobook
PAGES: 680
DIMENSIONS: 22.86 x 15.24 cm
PAPER: cream 90 gsm paper 
BINDING: Perfect bound glued spine
COVER: Paperback with glossy  finish
PROCESS: Digital
COLOUR: Black&white
KDP ISBN: 9798669289034
PUBLISHER: msdm publications
YEAR: 2020

Photobook Is  Did You Mean Photo Book Is   explores the little-known but fascinating world of photobook print on-demand publishing. The book, created using artificial intelligence, has two sections to read in order or randomly. The first section scrutinises the ‘photobook’ term, including colloquial, vernacular, technical, academic, theoretical and artistic uses of the term. The second section contains diagrams and
technical drawings of  patent publications related to software applications for automatic photobook production and print-on-demand.

Research initiated in 2015.
First published as a limited edition
of 25 hand-made books in 2017
Published as a print-on-demand
edition in 2020

buy here [+]


"Photobook Is  Did You Mean Photo Book Is"   is part of the LIBRARY OF ARTISTIC PRINT ON DEMAND ‘Collection and Research’ database. This research project investigates how print-on-demand facilitates a variety of forms
and aesthetic approaches and how it functions as a critical media practice that continues avant-garde, underground, and counterculture traditions and also responds to our post-digital age compelling us to re-conceptualize our understanding of the book and publishing.

"Photobook is" also features in the "LIBRARY OF ARTISTIC PRINT ON DEMAND Post-Digital Publishing in Times of Platform Capitalism" (forthcoming Sept 2023), Spector Books, in collaboration with Andreas Bülhoff and Annette Gilbert (Free University of Berlin, University of Erlangen-Nuremberg and the Bavarian State Library).
paula roush/msdm publications contributions include
1-Commissioned photo-essay ‘Photobook is’ (8 pages)
2-Republishing of theory essay by paula roush and Ruth Brown: Publishing with Friends Exploring Social Networks to Support Photo Publishing Practices, originally published in Lambropoulos, Niki / Romero, Margarida (Hg.): Educational Social Software for Context-Aware Learning: Collaborative Methods and Human Interaction, Hershey, Penns.: IGI Global 2010, S. 222–240, S.

For further information see:

Photobook Is  Did You Mean Photo Book Is  
Photobook Is  Did You Mean Photo Book Is  
Photobook Is  Did You Mean Photo Book Is  

Online launch
of Photobook Is Did You Mean Photo Book Is
collab with  ATELIER POPUP.

The performance took place on zoom, mediated by susana paiva who introduced the audience to the rules of interaction, namely, the ability to resize the two view windows, switch cam + mike off and place questions via chat. The screenshare window featured an animation of the book pages, synchronous with its reading out loud by  Victoria (The Received Pronunciation automated voice in Acrobat Pro). msdm studio window featured video stream of four actions {rehearsed with the support of Hugo Santos) related to visualising, editing, publishing and distributing the book.

0:00 Everyone knows what a photobook is
0:20 Loeper's photo book
0:29 Automation
0:46 World photobook day
1:06 Brecht and Benjamin 
1:40 Ideological overtones
1:54 First photobook
2:17 Photobook club
2:38 Photobook workshop
3:02 Aperture photobook award
3:20 An emergent term
3:43 Is everyone a publisher?
3:52 Deadline
4:04 The first project
4:21 Authorship
4:38 Painting, Photography, Film
5:01 Captions
5:10 Software solutions
5:26 The intentional fallacy
5:54 Networks
6:10 Exhibitions
6:26 PhD 
6:48 Photographic expression
7:08 Photobook masterclass
7:48 Self-publishing
8:18 Photobook companies
8:42 Photobook companies
9:10 Photobook dummy
9:36 Two markets 
9:51 Non-linear narrative
10:03 A history of photography
10:16 Portfolio vs photobook
10:28 Photo-essay
11:03 Fandom photobook
11:24 Knowledge base
11:46 Market value
12:07 Definition
13:22 Self-critique
13:48 Collaboration
14:00 Publish your  book
14:20 Doctoral research

0:00 Blurring boundaries
0:15 Wedding photobook

0:40 PART II

Available to buy:

[atelier POP-UP] fotografia e edições de autor Lisbon [+ here]

STET:  Photography and Artists's books Lisbon [+ here]

Art Metropole Toronto [+ here]

South London Gallery Bookshop [+ here]


Available as reference library copies:

Bower Ashton Library

University of the West of England (UWE Bristol) [+]

UAL University of the Arts London
London College of Communication
Special collections [+]


paula roush   :::
msdm studio :::