msdm a nomadic house-studio-gallery for photographic art and curatorial research, an expanded practice of the artist's book, photobook publishing and peer-to-peer collaboration created by contemporary artist paula roush
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FLORA MCCALLICA WEA jersey hoodie printed with three Flora Mccallica photocollages across its entirety: front, back, sleeves, kangaroo pocket, hoodie and hoodie lining.
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FLORA MCCALLICA WEA jersey hoodie printed with three Flora Mccallica photocollages across its entirety: front, back, sleeves, kangaroo pocket, hoodie and hoodie lining.
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FLORA MCCALLICA WEA cotton over-size T-shirt printed with three Flora Mccallica photocollages across its entirety` front, back and sleeves
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FLORA MCCALLICA WEA cotton over-size T-shirt printed with three Flora Mccallica photocollages across its entirety` front, back and sleeves
msdm-studio-flora-mccallica-hoodie-02
FLORA MCCALLICA WEA jersey hoodie printed with three Flora Mccallica photocollages across its entirety: front, back, sleeves, kangaroo pocket, hoodie and hoodie lining.
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FLORA MCCALLICA Photoprint 
Pigment ink on silk On taffeta cape 178 x 115 cm
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Flora McCallica #3 top Silk photoprint applied onto cotton t-shirt
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Flora Mcallica #10 top Silk (poly) photoprint applied onto t-shirt

TITLE WORK: Flora McCallica Wearables
TITLE PROJECT: Found Photo Foundation
AUTHOR: paula roush
MEDIUM: clothing  printed with
Flora Mccallica photocollages 
PERFORMANCE: Hugo Santos
GALLERY: msdm House-Studio-Gallery London 
DATE: 2020


Wearables sourced from the most iconic collection in the Found Photo Foundation.
Flora McCallica is a collage of orphan photos from a set dated 1958  found in Lisbon
flea market and a 1920s herbarium (Herbarium Britannicum) deaccessioned by London
Kew Gardens. 
The title is an evocation of Mary Delany, inventor of botanical collage 
(Flora Delanica 1772-1782) and Annie McCall founder of the Maternity Hospital (1889-1970)
where msdm studio were based as part of  Stockwell Studios.
The collages have auto-ethnographic and archaeological references,
and like pieces of evidence altered by the passage of time, 
show stains and patterns that are unique to each work.

contact

paula roush   :::   paularoush@gmail.com
msdm studio :::      msdm@msdm.org.uk